Alma Design at Salone del Mobile 2019




Magenta Collection evokes the typical neighbourhoods of Porta Magenta in Milan, places that symbolize an elegant and refined way to live the historic city and your own home with a contemporary Lifestyle. Magenta is also colour, a very particular colour, strong, a way to propose and “live the collection”, that will be presented at Salone del Mobile in Milan. The Collection is generally aimed to the colour; the research is oriented to a measured decoration, to highlight matter and textures. Magenta is composed by a modular sofa system, dining tables, coffee tables, chair and armchair. Metals in different finishes, glasses, woods, decorated fabrics and velvets characterize the creations and recall the spirit of Milan with its beautiful and unique residential environments.


Scala collection is presented in absolute preview at Salone del Mobile with armchair and coffee tables, as a first selection of products. In the near future other creations will be added to the family. Scala has a fashionable appearance, which plays with forms, materials and fabrics in a more emotional way and celebrates the city of Milan as capital of Fashion Design. In Scala collection creative guidelines meet and interpret fabrics and details. As an example the armchair velvets pleats remind to the typical features of fashion garments, as the armchair would be a dress to wear. Scala armchair is the ideal solution for decorating indoor and outdoor environments.

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